Financially Fit Females

Economic Security4Women (ES4W) has partnered with Bauer Media’s major campaign designed to empower and educate the nation’s more than 12 million women about their personal finances and financial abuse.

The campaign, entitled Financially Fit Females, is running across Bauer’s 36 media brands, including ELLE, Harper’s Bazaar, The Australian Women’s Weekly and Woman’s Day with a combined readership of some 7.5 million.

Over the cause of the next six months Bauer Media will feature key issues and ES4W will partake in their media campaign raising awareness and features on the campaign’s website

  • Key issues are:
    • Financial and economic abuse; what it is and how to recognise it
    • Savings and investments
    • Maximizing super
    • Being paid appropriately
    • Navigating separation and divorce

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